PURESOUL

PURESOUL

I designed POS for asian beauty retailer Pureseoul, they had a huge online presence and wanted to go bricks & mortar with O12. The team rebranded Pureseoul and I was tasked with designing POS for the store. A theme through out the store was ecological consciousness, and so the POS took on a timeless design to minimise the need to be replaced.

Since opening, Pureseoul has gone on to open a further four stores and counting.

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